May 21st 2018
Your brand is not represented by your logo, your vans, your point of sale material, your exhibition stand.
Your brand is represented by the user experience at every touch point.
Your brand is represented by what others say about you when you’re not in the room.
October 25th 2017
It's not what you do but why you do it that will help you build the army of ambassadors and friends that will make your business a success. This video from The School of Life explains how you can find your own individual mission.
June 30th 2017
Awards are a great way to build your profile & reputation. But how do you make sure that you maximise the benefit from the awards you enter and, hopefully win?
May 7th 2017
The focus on STEM subjects has become all consuming - and it's time for a rethink that respects the contribution that the art, design and other humanities subjects make to the world around us.