Video: Is YouTube a part of your content marketing strategy?
March 15th 2019
YouTube is the undisputed king when it comes to hosting online video and some of the user research shows the size of the opportunity for exists when you have a solid YouTube Video Marketing Strategy in place
Have a look at this short animation we created to illustrate why a YouTube Video Marketing Strategy is an essential part of content marketing.
Some of the key highlights are below:
- YouTube has 1.8 billion logged in users every month
- There are more than 5 billion videos watched every day on YouTube
- There is 400 hours of new video uploaded to YouTube every minute - that's 576,000 hours every day
- The infographic below from Statista shows how YouTube users come from every age group at staggering levels
- While our attention spans on social media continue to fall, the average session watch time for videos on YouTube is 40 minutes
- Latest figures show that the 70% of video views on YouTube now come from mobile devices
- Watch time for videos on YouTube has grown at 60% each year for the last 2 years
If you'd like to know how to develop a YouTube Video Marketing strategy then get in touch.