Marketing Automation as a route to GDPR compliance?
April 12th 2018
With the deadline fast approaching for the introduction of the GDPR regulations there is still a lot of confusion about what practical steps marketers can take to ensure compliance after 25th May 2018.
At The Future of Marketing: Part 1 we will be joined by Michael Carlin, Founder and CEO at Zymplify.
During his presentation to the event Michael will outline how marketing automation systems such as those offered by Zymplify can take the pain out of GDPR compliance.
These systems created a central hub for all your data as well as managing communication permissions across email, social media, your website and the events that you host or attend.
This in turn allows for more effective campaign management, easy access to real time campaign data on a single dashboard and straightforward segmentation of clients and prospects.